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Developing
Features For The Future
FEATURE:
Dynamic personalization of messages
BENEFIT: Relevance. Your customers and prospects receive
information and/or offers that are relevant to them, not mass
communication. ClientPromoter allows you to define as many variable
fields as you desire for the ultimate in personalization.
FEATURE:
Flexible data integration
BENEFIT: Efficiency. If you already have a marketing database,
there is no need to duplicate this information with our system.
We have designed ClientPromoter to work as an extension of your
existing marketing database. You perform the segmentation analysis
as usual and simply provide ClientPromoter with the targeted list.
FEATURE:
Customer marketing database
BENEFIT: Focus. If you currently do not have a dedicated
marketing database, our ClientProfiler database can provide you
with this essential tool-a database focused entirely on helping
you understand, retain and acquire customers. Without buying any
software or hardware!
FEATURE:
Response management and tracking
BENEFIT: Detailed analysis. All work is done for you-how
many recipients clicked through to your offer, how many opted
out, how many opened your message and bounced addresses. Use this
information to enrich your customer profiles with every campaign.
Use our reporting tools or upload the information to your existing
customer database.
FEATURE:
Simple campaign setup and execution
BENEFIT: Simplicity. No steep learning curve so you start
seeing results faster. Spend your time learning about your customers,
not learning new software. You are in control of the timing content
and contacts for each campaign. Send out small test campaigns.
Save campaign formats for later use. Set up recurring campaigns.
FEATURE:
Extensibility
BENEFIT: Integration. Prevent the email marketing island
syndrome. By integrating email marketing into your overall operations
you will be able to build long-term, sustainable benefits. ClientPromoter
is designed to be an integrated element of an overall marketing
machine for your company.

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